Privacy policy

Privacy Policy

Last updated: September 11, 2026

I STAND WITH STRAND respects your privacy. This Privacy Policy explains how information is collected, used, and shared when you visit our website, make a purchase, sign up for communications, or otherwise interact with our store.

Information We Collect

When you use our store, we may collect information you provide, including your name, email address, phone number, billing and shipping address, order information, and payment-related information.

We may also automatically receive certain information about your device and use of our website, such as your IP address, browser information, and interactions with the store.

How We Use Your Information

We use information collected through our store to process and fulfill orders, arrange shipping, communicate with customers, provide customer support, prevent fraud and security threats, improve our store, and comply with applicable legal obligations.

If you choose to join our email list or otherwise consent to marketing communications, we may also use your information to send promotional messages. You may unsubscribe from promotional emails at any time.

Shopify and Other Service Providers

Our online store is powered by Shopify. Shopify and other service providers that help us operate our store—including payment, shipping, analytics, security, and related providers—may process personal information as necessary to provide their services.

You can learn more about Shopify's handling of customer information through the Shopify Consumer Privacy Policy.

We may also disclose information when required by law, to protect our legal rights, to prevent fraud or abuse, or when necessary to complete a transaction you request.

Cookies and Analytics

Our website and service providers may use cookies and similar technologies to operate the store, remember preferences, understand website activity, improve our services, and, where applicable, provide advertising or marketing.

Depending on where you live, you may have options to control certain uses of your information through the privacy controls available on our website.

Your Privacy Rights

Depending on your location, applicable law may give you rights regarding your personal information, including the ability to request access, correction, deletion, or a copy of certain information, or to opt out of certain sharing or targeted advertising.

Requests may be submitted through the contact methods provided on our website. We may need to verify your identity before completing certain requests.

Data Security and Retention

We and our service providers use reasonable measures designed to protect personal information. However, no method of transmitting or storing information electronically is completely secure.

We retain information for as long as reasonably necessary to provide our services, maintain business records, comply with legal obligations, resolve disputes, and enforce agreements.

Children's Privacy

Our store is not directed toward children, and we do not knowingly collect personal information from children in violation of applicable law.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our business, services, or legal obligations. The updated version will be posted on this website with a revised “Last updated” date.

Contact Us

If you have questions about this Privacy Policy or would like to make a privacy-related request, please contact us through the Contact page on our website.

Independent Fan Apparel Notice
I STAND WITH STRAND is an independent apparel brand and is not affiliated with, endorsed by, sponsored by, or officially connected with the Atlanta Falcons, the National Football League, or their respective affiliates. All third-party trademarks are the property of their respective owners.